Design can help you achieve both of these goals. A good poster attracts audiences with a clear, uncluttered design that has a pop of color. It has information presented in logical order such that audiences can navigate through the material easily. In addition, a good poster is not overloaded with text; it contains only the most essential bits of text and graphics needed to tell the story. The following summarizes the design elements that make up a scientific poster.
At its core, a poster is made up of four key features: a title, graphic(s), text, and white space. Layout, flow, and color affect the order and style of these four key features. The title is a descriptive indicator of the contents of the poster, and it should not exceed two lines of text. For your title, we recommend using 48-point font (or larger) and bold lettering.